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In 1987, EXPO launched Sahara, which has successfully introduced the latest technologies in modern agriculture for 31 years to Egypt and the region for over three decades. As Egypt’s oldest and best attended show, Sahara became not only a market place but also an agricultural educational forum for the sector's professionals, playing a significant role in the development of agriculture in the region.
In 2018, Informa Exhibitions joined EXPO in organizing Sahara. Uniting EXPO’s years of local experience, and Informa’s global perspective, Sahara is the perfect platform for the North African agriculture sector. As part of Informa Exhibition’s World leading portfolio of agricultural events, covering America, Europe, Asia and Africa, Sahara will offer greater exposure than ever to all taking part.
Sahara will offer the exhibitors great benefits providing them with a proper environment to network new potential partners, launch their new products, increase their revenue, and discover the latest trends and products in the agricultural sector.
Alongside the exhibition, Sahara organizes a ‘Hosted Buyer Program’ that is designed to connect Agriculture suppliers with top buyers from Africa & the Middle East, seeking to expand their business in Egypt, the region’s trading hub.
At Informa, we achieve sustainable commercial success through thoughtful market focus and superior results for our customers. Being a sustainable business is central to how we run our events, how we make decisions and how we do business every day.
Our continuing evolution is fueled by insight, innovation, and collaboration. We are proud of our commitment to having a positive environmental and social impact on both the communities and industries we work within.
Sahara Expo is closely monitoring developments of the Novel Coronavirus, which first emerged from Wuhan, China, in December 2019. The health and safety of our customers and colleagues is always our top priority. As such, we are following all safety advice and precautions as recommended by the Egypt Ministry of Health and the World Health Organisation (WHO).
Sahara Expo is working with all our partners to ensure the highest standards of cleanliness and the following hygiene measures will be in place at the show:
• Wall-mounted sanitisers in all meeting rooms
• Sanitisers will be provided in all registration areas, show-floor conference theatres, the media centre, organisers offices and café areas
• Registration areas will be continuously cleaned
• Frequent cleaning and sanitising of public areas and washrooms.
• Provide visitors and exhibitors with masks if requested